Kimberly Steele (she/her)

Copy Director | Brand Strategist | Copywriter

As a communicator with 12 years of copywriting experience, 8 years building brands, and 6 years managing and mentoring high-performing creative teams, I help companies demystify their differentiators — and learn how to talk about them like it's second nature. With a creative vision and strategic approach, I generate and cultivate ideas, bringing the best of them to the surface and saving the rest to kickstart the next brainstorm.

I’ve helped startups and enterprises across industries develop data-driven brand narratives and integrated campaigns that help them stand out in competitive markets and capture their audiences' attention with relatable, compelling creative. I create cohesive brand experiences that incorporate every touchpoint — external and internal — and skillfully translate complex ideas and offerings into messaging that delights B2C and B2C customers.

As a brand creative and strategist, I celebrate imagination and get (adorably?) excited about big ideas and details alike. As a writer, I obsess over word choice and shamelessly nerd out over m-dashes. As a manager, I value and foster curiosity above all.

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